Here's how we're making a positive impact
on the planet we call home.

our goals

We've made great progress,
and there's so much more to come.

As one of the top ten global purchasers of organic cotton and largest retailers
of responsibly sourced wood, sustainability is a growing pillar of our brand.

  • textiles

    100%

    sustainably
    sourced cotton

    by 2021


    85% as of 2018

  • Wood

    50%

    sustainably
    sourced wood

    by 2021


    33% as of 2018

  • People

    $3M

    in Fair Trade Premiums
    paid back to workers*

    by 2020


    $2M* as of 2018

  • low emitting

    50%

    of our upholstered furniture is
    GREENGUARD Gold certified

    As of 2019


    30 collections & growing

our impact

This is how we are reducing our footprint.

400,000+

POUNDS OF PESTICIDES AND CHEMICALS
were saved in 2018 by using organic cotton.**

1 Billion

LITERS OF WATER
were saved in 2018 by
using organic cotton.**

1,500+

FARMERS TRAINED
to grow Better Cotton
in 2018 through our
partnership with the
Better Cotton Initiative.*

79%

OF OUR OUTDOOR COLLECTIONS
are made of wood certified by the
Forest Stewardship Council® (FSC), which
supports sustainable forestry practices.

63,000

WORKERS EMPOWERED
through partnerships with
HERprojectTM and VisionSpring.
By 2020, we plan to reach
100,000 workers.*

15

FAIR TRADE CERTIFIEDTM
factories (and counting)
enable workers to invest in
initiatives such as health
clinics, water filtration,
bicycles and more.*

11x

LESS WATER IS USED
in our products containing
TENCELTM fibers, as opposed
to other cotton alternatives***

Our GREENGUARD
Gold–certified furniture
is screened for over

10,000

CHEMICALS AND VOCS
that contribute to
indoor air pollution.

See How We're Making a Difference

We're dedicated to sustainability and improving the lives of the people who make
our products. Here's a quick look at our environmental and social initiatives.

Labels to Look For

From store to site, we've added labels so you can easily identify our commitments.
Learn more about each one and shop for change.

  • organic

  • sustainably sourced

  • fair trade certified

  • handcrafted

  • greenguard certified

Organic products are made from cotton grown without
harmful chemicals and pesticides.

Shop Organic

Sustainably sourced products are created with
sustainable, recycled, or reclaimed materials.

Shop Sustainably Sourced

Fair Trade Certified products ensure fair and safe labor practices,
improve livelihoods, and empower workers to invest in their communities.

Shop Fair Trade CertifiedTM

Handcrafted products are produced by artisans and support our
commitment to craft traditions around the world.

Shop Handcrafted

GREENGUARD Gold Certified products meet rigorous chemical safety standards
by screening for over 10,000 chemicals and VOCs known to pollute indoor air.

Shop Greenguard Certified

*Includes all Williams-Sonoma, Inc. family of brands
**Calculated in accordance with the methodology included in the Textile Exchange 2016 Organic Cotton Market Report
***Research based on Textile Exchange Material Snapshot: TENCELTM and Cotton (2016)